Archives: baby
Lynn alum Live with Regis and Kelly
Joanna James, a 2009 graduate from the masters program in Lynn’s College of International Communication, is making waves in the national media with her new invention – “Love Handles” – a universal exercise device that attaches to any baby stroller or carriage and gives the user an upper body / core workout while strolling.
Even Kelly Ripa loves “Love Handles.”
Joanna and “Love Handles” were also featured on Live with Regis and Kelly and Access Hollywood last week.
Getting “Love Handles” started wasn’t easy. Since finishing classes in December, Joanna’s been busy inventing, finding an attorney, engineer, manufacturer, insurance agent, financing and ultimately creating a successful business. “Although ‘Love Handles’ is completely separate from my Communication Studies background, my studies at Lynn have helped with many facets of developing the business,” said Joanna. “It helped me realize how to utilize various media to successfully convey a message – from defining and correctly packaging selling points, marketing them, using new media [like Facebook] to strengthen your presence and visibility and of course all the daily written and oral transactions that can either make or break deals in terms of negotiations, contracts or letters of interest.”